He was previously CEO of Aviation, and Business Improvement Director - Markets, at TUI Group, having held a number of senior group and divisional finance roles at TUI since 2003. EasyJet plc (styled as easyJet) is a British multinational low-cost airline group headquartered at London Luton Airport. Easyjet Plcs organizational culture can general public. EasyJet tends to fly to low costing airports whilst at same time, are close to major cities. Hofstede Insights (2019). In case of Easyjet Plc, the company promotes a professional attitude among its employees. Taherimashhadi, M., & Ribas, I. culture according to Hofstede model on information technology acceptance in hospital environment. organisational change, outplacement, assessment, projects, contact . You should also pack a first-aid kit in case of any minor accidents or injuries. employees ahead of customers and shareholders. In the competitive environment, EasyJet has a great advantage of their price structure. When a company like easyJet has a large working staff then it is expected to have strict management that ensures flights run to schedule as long as it is within their control. Most recently he was appointed Managing Director of easyJet Europe, establishing the company's Austrian AOC - a key plank of its Brexit migration plan and managed the transition of 100 aircraft to . The cultural web is six key areas that help to create the culture within which easyJet operates. And we can probably guess what it looked . Functional organization structure The importance of structure as a source of influence is so widely accepted that some experts define the concept as those features of the organization that serve to control or distinguish its parts, Gibson, Ivancevich, Donnlly Jr and Konopaske (2003). The open versus the closed system dimension denotes the organizations accessibility and overall communication This cultural I am an experienced and accountable professional with an international executive leadership background. She has also led easyJet in the UK as Country Director for 5 years, where she was responsible for driving the airline's commercial success and strategic direction in the UK as well as representing aviation at both House of Lords and House of Commons Select Committees. Assigning the challenging goals and offering rewards to maximize the task performance, Providing employees with necessary coaching, mentoring and guidance to accomplished the assigned goals. If it operates within its strict management and stick to its core values then easyJet will be a leader in this market for the foreseeable future. The Company follows the UK Corporate Governance Code. From 2003 until 2007, Johan was the Managing Director and CEO of TUI Nordic. He has held board positions in the Travel Foundation and Travelife and was appointed to the Board of ABTA in April 2021. Whilst at the same time easyJet is saving itself money by refining its workload and passing it onto the customer, this can be known as Lean process. Posted by Harry on and fluid structure. done to leverage the opportunities offered by such constructive differences. In Easyjet Plc, there are open communication lines and the organizational culture is flexible and In companies with a high degree local culture, the employees tend to identify themselves with their they are worthwhile. lacks the certainty and management can only exert a limited control to ensure the discipline. Organisational Structure: EasyJet follows a hierarchal structure with Carolyn McCall at the top, and filtering all the way down to ground staff and cabin crew. for only $11.00 $9.35/page. Divisional org structures (market-based, product-based, geographic) Matrix org structure. 6(1). towards either employee welfare or the accomplishment of work goals. Customers will always be happy when they are treated in the proper manner and that will only happen with a sufficient team of staff within the company. Johan also has reaffirmed the companys commitment to increase the proportion of female pilots with a target of 20% of new entrant pilots by 2020. also be analyzed in light of Hofseteds cultural model. EASYJET'S $500 MILLION GAMBLE the span of two years. Stelios gained a percentage of easyJets future earnings but is capped at a maximum amount whilst at the same time is being paid a lump sum over a period of time. Organizational hierarchy. The annual reports for Easyjet, which identify the businesses recent financial performance, are attached within appendix 1. No invasion of other personal information is used within the process. General technical requirements for the engine trolley is provided in Appendix -A 2. Prior to assuming this position Johan was the Managing Director for the Northern Region at TUI Travel PLC from 2007 until 2011. its highly diversified workforce. Since joining the airline Johan has set out a significant increase in investment in easyJet Holidays, showcased a series of initiatives to increase business passengers and revealed plans to introduce a new loyalty programme. organization to use its ethical brand image as a tool to get a strong competitive edge over rival firms. 3. The creative and innovative work It does not offer free meals in flight, it sells food and drink products instead. for only $11.00 $9.35/page. Here are 10 types of organizational structures commonly used by businesses with pros and cons for each: 1. A highly mean oriented organizational culture emphasizes over how the work is carried out, while, the goal Current TAP organizational structure. Substitutes: Flying by aeroplane is one mode of transportation which is quick but on land there is the possibility of high speed rail which can interlink between countries and continents. Free resources to assist you with your university studies! It will look at this company to highlight the steps a multinational company will take to create a successful strategy and how can incorporate innovation. *You can also browse our support articles here >. Any opinions, findings, conclusions or recommendations expressed in this material are those of the authors and do not necessarily reflect the views of UKEssays.com. (e.g. This can only be achieved by effort put in from easyJet staff which means that easyJet must keep its staff updated in how it will go forward as a company. Another method that can be discussed is the idea of PEST (Political, Economical, Sociocultural and Technological) analysis. From the matrix, it can be seen that the main power holders of easyJet are the companys executives and the main controller is Carolyn McCall (Chief Executive Officer, CEO) who ultimately has the final say on matters concerning easyJet. Sophie joined easyJet in 2007 and prior to joining the AMB held the role of Customer Director. London, United Kingdom. Governance. ID Cards could be brought in by having individual airline check-points throughout the airport to enforce the companys passengers to swipe their ID card so security and the airline themselves know where passengers are and erase any possibility of passengers missing flights. It is unlikely to be used by any United Kingdom (UK) airlines/airports due to the bad publicity ID cards previously had with the previous UK government (Labour Party). It may act as a strategic tool for understanding the Easyjet Plcs willingness to change. Organizational Culture. The focus remains internal and short-term and This allows for greater flexibility and . Working in a demanding market like the one easyJet is in, can put pressure on the company as failure to satisfy the customer could see the company lose them to competitors. An internally driven organizational culture reflects the employees overall perceptions about their expertise Organisational structure of Easy Jet: The company has a flat organizational structure. The four types are: 1. Currently easyJet operates in 28 countries and has a fleet of over 128 aircrafts flying over 500 different routes. Previously Robert spent six years at KAYAK as CMO where establishing it as a leader in the travel industry led to public listing. It has been a pioneer in some areas of the market and has been developing rapidly over the past decade. With this in mind, targets have been set to cut emissions and airlines will be held accountable if they do succeed with these targets. Coca-Colas employee could accept and modify the behavior accordingly. This requires companies to make the following information available: easyJet plc and subsidiaries s172 statements. We use our cost advantage, operational efficiency and leading positions in primary airports to deliver low fares, seamlessly connecting Europe with the warmest welcome in the sky. Use this vibrant simple organisation chart template to quickly identify your company's hierarchy of reporting relationships and categories of team members. The employee and work orientation reflects the managements philosophy, prioritization and an overall orientation The company would probably have to employee staff to keep track of passengers and to have a back-up team in place, in case the system fails. Handbook of research on organizational culture and EasyJet Airline Company Limited, styled as easyJet, is a British low-cost carrier airline headquartered at London Luton Airport. In Artifacts and organizations (pp. The formal organisational aspects include the structure, policies, and even standards that are deployed by an organisation to execute its business. It wants to give the customer good value; the company realises the needs of customers. We employ over 12,000 people and have crew based in the UK, Switzerland, France, Germany, Italy, Spain, Portugal and The . ethics. Its success is undoubted, but now it is now competing in a much fiercer market. This eliminates the cost of a sales representative selling tickets over the telephone, having to print the tickets and then have them delivered to the customers residence. The cultural artefacts of the Easyjet Plc are easily (2016). The Essay Writing ExpertsUK Essay Experts. outsiders and integrates the flexibility so that everyone can fit into it. Before joining in easyJet in August 2022, Robert was Chief Growth Officer at ASOS in a role that encompassed marketing, end to end customer experience, data insight and media publishing, increasing revenue growth from 13% in 2019 to 21% in 2021. cultural model as organizational effectiveness model. Functional structure. The Easyjet Plcs organizational culture is analyzed in light of Hofstedes organizational culture model. I have extensive experience in working with stakeholders on all levels of organizations across cultures delivering all aspects of leadership. In a flat structure, managers have a wide span of control with more subordinates, and there is usually a short . organizational culture is deemed favorable for promoting a creative and innovative work attitude. A core value of the company is safety, and is one of the reasons that customers repeat their business with easyJet. Some examples of the artefacts are- open door policy, office layout and official dress code for the employees. Weaker airlines and tour operators are reducing their capacities and these are a boost to easyJet and give them a bargaining position with consumers (easyJet, 2009). importance of cultivating a professional organizational culture to remain successful in a highly diversified can then use the organizational culture as a tool to gain strategic benefits. Academic writing has no room for errors and mistakes. The authority to order is also low. Key to these principles is working in an open and honest manner. Ella joined easyJet from Sainsburys Argos, where she led the integration of their non-food business to create a multiproduct, multi-channel business with fast delivery networks. Once the general public have forgotten the idea of ID cards being associated with an over vigilant government, maybe then could airlines/airports discuss this concept. This ensures that tickets do not go missing and customers do not have any worries before flying about not receiving tickets on time. Control Systems: A major system that easyJet instils within its staff is LEAN process. To have more profit, Easyjet can increase the marketing and BA can reduce the cost of sales, like overheads. Organizational Structure An organization is a social unit of people systematically structured and managed to meet a need or to pursue collective goals on a continuing basis. When packing for your road trip, be sure to pack plenty of snacks and drinks for the journey. culture. academic writing services at least once in their lifetime! Christiansen, B., & Chandan, H. C. With lesser managerial levels in between and more access to the senior management and leadership, the employees feel more secure and confident and also have higher access to information. Cultural receptivity: Predicting consumption in the international beverage The vision statement of Easyjet Plc is brief and to the point. EasyJet succeeds in tight scheduling and that is down to well trained staff that can function together very well. EasyJet's distribution channel heavily rely on its IT system. Horizontal or flat org structure. EasyJet is a British low-cost airline that was founded in 1995 by Greek businessman Stelios Haji-Ioannou. Available at: For this reason there is no risk from any emerging competitors for the foreseeable future (easyJet, 2009). In 1993, Johan pursued further studies at the Stockholm School of Economics and in 1996 he completed the Programme for Executive Development IMD, in Lausanne, Switzerland. The whole airport experience is bad. This highlights that in the 21st century, airports are still struggling to give customers a good experience at the start of their trip. The Easyjet Plc management truly understands the value of its human capital, and hence prioritizes the employee At some point, you have likely seen an organizational chart for your company. climate. whittier union high school district superintendent. Whether it be for leisure or business, all customers would like to enjoy a stress free time at the airport, and that can only be achieved with the airlines getting involved and assisting the actual companies who own airports. One method which is commonly used is Porters Five Forces analysis which can be seen below. Unfortunately, you don't own enough credit to see this new org chart. Stephen is a highly strategic and successful leader with more than 35 years of wide-ranging experience at major businesses, bringing a strong track record of value creation and listed board experience. view of technology-driven change. correct email will be accepted, (Approximately The company's mission statement is to provide customers with a safe, good value point-to-point air services. Airlines are seen as a major cause of global warming so it is understandable that the governments worldwide want to be seen to support other methods of transportation such as high speed rail. Furthermore, when looking at the activity capability, both companies should use their resource more efficiently and shorten their debt collection period. People in such organizations are generally exclusive and diversity is discouraged as only Queues could be created at checkpoints, especially if some fail. well-diversified. cultural iceberg. Sophie is easyJets business lead on Diversity & Inclusion, a qualified MindGym coach, business mentor, and a founding member of easyJets Womens Network. Chhabra (2003:263) functional structures directs the subordinates throughout the organization in his particular area of business operation. Whether that be through unions or direct to the individuals themselves, it is important that the staff feel part of a company community. The areas that have been discussed in this chapter have given an indication that easyJet uses one of its core competencies to stay at the high end of the market and that is the efficiency of the company. The model is based on the rigorous research design, which means the extensive research is conducted to offered the consistent results. During his time at easyJet, the airline has successfully integrated Air Berlin aircraft into its operation following the acquisition of the airline in December. organizational culture is its strongest asset, and can be analyzed on three levels: The artefacts form the outermost layer of the organizational culture circle. The mission statement clearly states that it holds an emotional value for the customer; it shows that easyJet places safety as a top value for the company. As companies go bust or become weaker, easyJet and Ryanair gain their share of the market. 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Psychology Press. to behave in a particular way. II. Organizational culture and organizational development: A competing Problem solving and building real . One being, continuing the route it is on and gain as much of the market it possibly can. She earned her BA (Hons) in English Literature from the University of Bristol and her Masters Degree from the University of London. SCOPE OF WORK 1. BA is an international enterprise, which has a large organizational structure. Stephen joined the Board of easyJet as a Non-Executive Director and Chair Designate on 1 September 2021, and became Chair on 1 December 2021. Lime is a telecommunications company; their head office in Montego Bay is located at 23 Church Street Montego Bay St.James. On the other hand, it allowed the company to see its errors and make amendments, which could in turn benefit easyJet in the long run. easyJet has refined its strategy to drive our purpose of making low-cost travel easy. EasyJet could be a connection for Virgin over the European air zone which could save Virgin money and help easyJet gain more customers. internally driven culture). Supported by its principal Committees, the Board sets the strategic direction of the Group and aims to deliver sustainable shareholder value for the long term. A Model to align the organizational culture to Lean. As stated previously, easyJet could not implement this system on their own; it would have to see them partnering an airport company like BAA, to allow both parties to participate in implementing this technology to the airport. The model is believed to have a high relative accuracy as most of the researchers who applied this model environment. The Easyjet Plc management understands the importance of communicating the core values so that each The artefacts are the tangible and visible aspects of the Easyjet Plc's organizational culture. Facilitated the delivery of projects and programmes in the range of thousands of pounds to 26m (a total of over 55m in the last 12 years). The company has adopted a good functional organizational structure in which all strategies are set well and geared towards excellence concerning profits and customer satisfaction. The competitive advantage of the Easyjet Plc also lies in its ability to manage a highly From a passenger point of view, this would eradicate long queues as within this card, it could store the flight ticket whilst at the same time, is officially accepted as identification document, thus replacing passports. Research in organizational change and development, 5(1), 1-21. On the other hand, the companies with a strict work discipline tend to have strict hierarchies with high The company at the moment controls 7% of the market, but has a target set at 15%. Materia socio-medica, 28(1), 26. observable by the outside world, however they are hard to interpret. This plan means that the management mainly focuses on ensuring that employees comply with the established policies as opposed to influencing them to behave in certain ways. Republic alleges that the 12 former students have failed to honor their contractual obligation to take up positions as first officers with the airline upon graduating from their flight training courses. This could take time to adjust but it would bring a solution to the problem of queues at the start of trips at airports, which involves the airports and the airlines, easyJet for example, working together. The company is ambitious and expects to be a leader in the market. 17-22). It uses the same type of aircraft so less variety of maintenance has to be carried out. Prior to this she was Director of Scheduling for the airline, implementing systems and process improvements. The artefacts form the outermost layer of the organizational culture circle. Disclaimer: This is an example of a student written essay.Click here for sample essays written by our professional writers. EasyJet could have an IT hub either at the airport or out with the airport environment to run these checkpoint systems so all flights are organised through automated system processes. themselves with their profession or work content. Stelios Haji-Ioannou, a Cypriot businessman, established easyJet Public Limited Company (PLC) in 1995 and has grown the company from operating flights between London Luton to Glasgow and London Luton to Edinburgh, to what the company is currently. We believe in what we do. The model has six dimensions, as listed below: In next section, each individual organizational cultural dimension is discussed in detail and related to the Easyjet Plc makes sure that all employees share the common purpose and it is well aligned with the broader decision making authority, and directly controls the employees work behavior. dimension. Accueil; Solution; Tarif; PRO; Mon compte; France; Accueil; Solution; Tarif; PRO; Mon compte There is no obligation By focusing on the mean orientation, Easyjet Plc ensures that the employees must adopt the ethical and The advancements easyJet can make are two ways. He joined the business from TUI Group, and has experience in leading commercial strategies across a number of European source markets and as well as heading global teams. In an extremely work oriented culture, the organizations tend to put excessive pressure on the staff and heavy We've received widespread press coverage since 2003, Your UKEssays purchase is secure and we're rated 4.4/5 on reviews.co.uk. Sort By: Satisfactory Essays. the model has certain limitations that must be considered when applying this model to understand the culture of Explore easyJet's organizational chart. Hierarchical org structure. In a hierarchical organizational structure, employees are grouped and assigned a supervisor. Tabibi, S. J., Nasiripour, A. It shows how employees relate to the Easyjet Plcs work culture. The report will develop an understanding of easyJets internal and external environments so an accurate evaluation is produced. The power structure in (above) helps create the cultural web for easyJet. . Chief Executive Officer of easyJet holidays. The customers are a key element to the success of easyJet, so much so, that it is their safety that the company thinks of first. This will help keep you fueled up and hydrated during your travels. office layout and official dress code for the employees. Moreover, the extremely . This gave them a head start in the market as other companies followed suit. The organizational culture of Prior to this she was a member of the executive management team at Fujitsu. Rebeccas sharp commercial skills combined with her deep understanding of the airline business give her a unique and powerful perspective. Organisational Structure Question 3 3.1 Highlights two advantages and two disadvantages for each of the following types of organizational structures : 3.1.1. This hit the morale of easyJet pilots which the company had to address. He was also part of the original start up team that created US online travel agency Orbitz. In terms of organizational structure, EasyJet operates as a decentralized company, with each of its subsidiaries operating as a standalone business. I am motivated by creating and driving results through coaching, leadership and organizational development.<br>I have spent most of my 25 years . and integrity into its business operations. It was the first airline company to go online, it is in a process of producing an eco-friendly aircraft and its top priority is safety. International Journal of Business Administration, 4(2), 39. The company easyJet was chosen as it has information which is accessible and I have a personal interest in the commercial aviation industry. statement should be brief and comprehensive it should communicate the essence of the business, and its future Even if an organization is filled with great people, it can fall apart (or fail to operate efficiently) if the structure of the organization is weak. It operates domestic and international scheduled services on over 1,000 routes in more than 30 countries via its affiliate airlines EasyJet UK, EasyJet Switzerland, and EasyJet Europe. Aug. 2022-Heute8 Monate. Sources (Corporate.easyjet.com, 2015) Since the structure of the organization has a flat structure, the span of control is limited within a few hands. The guide includes several organizational structure diagrams (or "org charts"), templates for you . of Hofstede's cultural dimensions. http://2009annualreport.easyjet.com/files/pdf/easyJet_AR09.pdf (page 19). Lanier, C., & Kirchner, M. (2013). Dartey-Baah, K. (2013). It is Assumptions are deeply embedded ideologies and philosophies and provide the foundation to the Easyjet Plcs Organizational Structure of Businesses An organizational structure is the formal system of relationships that provides guidelines on how tasks will be conducted who makes important decisions and the reporting hierarchy.Organizational structures of businesses coordinate control and help motivate employees toward the organization's goals. dimension denotes the employees identification with either the boss/work unit or their profession. The organisation has a bureaucratic organisational structure. Due to the recession that the UK has experienced more people flying with budget airlines as they could not afford the luxury of flying with more expensive airlines (Guardian, 2008). Employer Branding Job Titles Talent Acquisition Interview Questions Organizational Structure Onboarding People Analytics Employee Engagement And Retention News. Vendor shall use standard durable good quality commercially available items such as wheels tyres plates fasteners etc. Hierarchical structure. Rebecca was appointed Group General Counsel in January 2023 and has been a member of the easyJet Holidays executive team since its inception in 2019. This accessible organisational chart template is fully customisable . For its ambitious expansion plans - 95,000 available rooms operating in the UK and Germany by the end of 2020 - the hospitality brand Premier Inn has a solid foundation for growth with Personio. ethical attitude while responding to the market needs. Stuart joined easyJet in November 2020, having spent five years as Director and Chief Information Officer at Heathrow Airport Ltd. We are a low-cost European point-to-point airline. Copyright 2003 - 2023 - UKEssays is a trading name of Business Bliss Consultants FZE, a company registered in United Arab Emirates. empowerment and autonomy is limited due to organizations inclination towards the strict work discipline. Despite ensuring a quick The Easyjet Plcs example shows the Companies with an easy going work discipline have the fluid structure with no strict hierarchies. . artefacts, middle will be the values and beliefs and inner most will be the underlying assumptions. and understands the complex association between underlying assumptions, core values and observable behaviors, it New York: Mcgraw-hill. Good Essays. way, Easyjet Plc has successfully reduced the fear of failure from its employees. This gives a feel that there is not a dictatorship within the company and people have a purpose. These activities added together will help create value but without the support activities of infrastructure, IT development and human resources; this would not be possible. adopt an extreme cultural orientation, but try to find the right equilibrium to develop the effective culture. The management team within easyJet would be affected quite considerably. and long-term focus. employees in such organization believe that meeting the customers demands is more important than business While this view is strongly held, the government sees this mode of transport as a link to global markets so has plans in place to increase airport capacities throughout the country allowing companies like easyJet to expand its business. In 1996, easyJet wholly owned its first aeroplane, expanding its routes to include London to Amsterdam, the first of which would be many over sea routes within the continent it operates in. A row broke out between easyGroup and the board of easyJet which concluded in October 2010 following a High Court case.
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